Local tax and advertising authorities are not really happy with the new trend
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| Two women watch a celeb promoting a product via Facebook Live in this photo taken in Ho Chi Minh City. Photo: Tuoi Tre |
Brands in Vietnam are hiring celebrities or ‘social media influencers’ to promote their products via the Facebook Live feature, a new form of commercials allowing them to defy both the advertising and tax rules.
Đọt Chuối Non 