Last update 16:00 | 12/06/2017 – vietnamnet
VietNamnet Bridge – Vietnamese choose foreign rice not because the latter is better, but because Vietnamese enterprises don’t know how to build their brands, experts say.
According to VIBIZ, the market research and analysis website owned by Global Yoilo JSC, 64 percent of rice in the domestic market is Vietnamese but is labeled as foreign rice so that sellers can make higher profits.Meanwhile, 53 percent of consumers say they like foreign rice grown in Thailand, Cambodia and Japan.
| Vietnamese choose foreign rice not because the latter is better, but because Vietnamese enterprises don’t know how to build their brands |
Đọt Chuối Non 